Black and white photography is a creative choice that photographers make for a variety of reasons. While colour photography captures the world in its bright and varied hues, black and white photography focusses on just that - black, white and the many shades of grey in-between. This means that photographers can approach their subject with laser like focus, concentrating on aspects of the composition such as contrast, composition and texture with powerful and artistic results. The history of black and white images within photography give them a certain sense of nostalgia, which provide emotional reasons for this style of photography. With the introduction of the PENTAX K-3 Mark III Monochrome, it offers the photographer a dedicated tool explore these aspects of black and white photography, whether at the start of their photographic journey or looking to refine their style within a specific genre.